{"id":123,"date":"2019-10-04T05:44:09","date_gmt":"2019-10-04T04:44:09","guid":{"rendered":"https:\/\/kleosafrica.com\/blog\/?p=123"},"modified":"2023-11-10T05:02:17","modified_gmt":"2023-11-10T04:02:17","slug":"leverage-technology-for-greater-efficiency","status":"publish","type":"post","link":"https:\/\/kleosafrica.com\/blog\/2019\/10\/04\/leverage-technology-for-greater-efficiency\/","title":{"rendered":"Leverage technology for greater efficiency"},"content":{"rendered":"\n<p>Today,\nevery business is a technology business. Whether you have a one-person\nconsulting company or a 50-person manufacturing firm, every business must use\ntechnology and use it well. But managing technology can be overwhelming to a\nsmall business owner. This article helps you concentrate on the most impactful\nways to spend your time with technology.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><a>1.1\u00a0\u00a0\u00a0\u00a0\u00a0 Marketing<\/a><\/h2>\n\n\n\n<ul><li>Use WordPress to start a blog related to your business and target audience<\/li><li>Use Mailchimp to collect email addresses through an opt-in form and start utilizing the power of email marketing<\/li><li>Promote your business with a website and\/or digital marketing<\/li><li>Use video marketing<\/li><li>Use social media sites like\u00a0<a href=\"https:\/\/www.thebalancesmb.com\/a-guide-to-using-facebook-for-business-2951738\">Facebook<\/a>, Twitter, Google+,\u00a0<a href=\"https:\/\/www.thebalancesmb.com\/pinterest-in-your-small-business-2951700\">Pinterest<\/a>, YouTube, etc. to promote your business, products, and services.<\/li><li>Use Surveymonkey to create online surveys and questionnaires to get customer feedback<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><a>1.2\u00a0\u00a0\u00a0\u00a0\u00a0 Finances<\/a><\/h2>\n\n\n\n<ul><li>Use an online invoicing service to reduce the costs of collecting payment from customers<\/li><li>Use online budget tracking to keep on top of \u2013 and reduce \u2013 expenses<\/li><li>File taxes more efficiently online<\/li><li>Create a new income stream by selling your products online<\/li><li>Use a comprehensive accounting software like SAGE to streamline your business finances<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><a>1.3\u00a0\u00a0\u00a0\u00a0\u00a0 Collaboration<\/a><\/h2>\n\n\n\n<ul><li>Use Skype to conduct teleconference calls to make sure team members in different locations are on the same page<\/li><li>Use Zoom to host webinars and keep everyone in the loop<\/li><li>Leverage Coursera and edX to expand your knowledge and empower your team with      online business training<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><a>1.4\u00a0\u00a0\u00a0\u00a0\u00a0 Productivity<\/a><\/h2>\n\n\n\n<ul><li>Use project management and task management tools like Asana, Basecamp, Wunderlist and Todoist to stay on top of your daily business responsibilities<\/li><li>Use Google Drive and Evernote to create a digital archive and make it easier to sort, save, share and find documents<\/li><\/ul>\n\n\n\n<p><strong>REFERENCES<\/strong><\/p>\n\n\n\n<p>Michael\nGarrity \u2018\u2019Top 5 Technology Secrets To Build Your Small Business\u2019\u2019 (2013:\nAvailable online <a href=\"https:\/\/www.entrepreneur.com\/article\/230522\">https:\/\/www.entrepreneur.com\/article\/230522<\/a> )<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today, every business is a technology business. Whether you have a one-person consulting company or a 50-person manufacturing firm, every business must use technology and use it well. But managing technology can be overwhelming to a small business owner. <\/p>\n","protected":false},"author":1,"featured_media":125,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[10],"tags":[42,15],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/kleosafrica.com\/blog\/wp-json\/wp\/v2\/posts\/123"}],"collection":[{"href":"https:\/\/kleosafrica.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kleosafrica.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kleosafrica.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kleosafrica.com\/blog\/wp-json\/wp\/v2\/comments?post=123"}],"version-history":[{"count":2,"href":"https:\/\/kleosafrica.com\/blog\/wp-json\/wp\/v2\/posts\/123\/revisions"}],"predecessor-version":[{"id":126,"href":"https:\/\/kleosafrica.com\/blog\/wp-json\/wp\/v2\/posts\/123\/revisions\/126"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kleosafrica.com\/blog\/wp-json\/wp\/v2\/media\/125"}],"wp:attachment":[{"href":"https:\/\/kleosafrica.com\/blog\/wp-json\/wp\/v2\/media?parent=123"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kleosafrica.com\/blog\/wp-json\/wp\/v2\/categories?post=123"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kleosafrica.com\/blog\/wp-json\/wp\/v2\/tags?post=123"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}