You\nwill need to size the opportunity by creating an opportunity report. The\nOpportunity Report can be viewed as a high-level business plan or a precursor\nto the feasibility study.<\/p>\n\n\n\n
Your\nopportunity report should be no longer than five (5) pages in text (excluding\ncover sheet and appendices) and ten (10) pages in total. On the cover page,\nplease list your project title and names of all team members.<\/p>\n\n\n\n
Generally\nspeaking, your opportunity report should contain the following sections:<\/p>\n\n\n\n
The\nExecutive summary articulates what your business is, and why it is attractive.\nThe summary should be short, concise, appealing, and compelling.<\/p>\n\n\n\n
This\nsection is used to describe the customer pain\/need you identified, your\nproduct\/service, and your value proposition. The key question is why and how\nyour product\/service can solve the customer pain. The following questions may\ngive you some thoughts.<\/p>\n\n\n\n
The\nterm \u2018\u2019business model\u2019\u2019 refers to your secret sauce for creating, delivering\nand capturing value. Writers such as Alexander Osterwalder popularized the\nconcept of business model generation in the past decade through their books and\nconcepts. <\/p>\n\n\n\n
Essentially,\nyour business model is about how you make money or more technically, your\nrevenue streams and cost structures. The development of a business model\nrequires some \u201cdesign\u201d work. Thus, being creative is often critical.<\/p>\n\n\n\n
Experienced\nentrepreneurs understand how to manage and avoid risks, rather than simply take\nrisks. To manage risks, the first step is to identify potential risks.\nQuestions below may give you some hints.<\/p>\n\n\n\n
You\nwill need to create projected financial statements. The starting point of these\nfinancial statements should be your sales forecast, which you can derive from\nthe findings of your market research. The basic financial statements to be\nprepared include:<\/p>\n\n\n\n